Fall 2021 ScoopTM: NEXT-GEN IDEAS FOR NEXT-GEN DINERS
For Generation Z and Millennials, going out to eat is a celebration. They scour social media for trends and recommendations, and post their dining-out experience with zeal. They also go out more often and outnumber every other generational group.
To make sure this Scoop™ launch delivered items they'd want, we asked them. We reached out to find out what they love about dining out, what menu items would entice them and what kind of food posts got all the likes. Their answers led to the products in this Scoop launch.
64% OF CONSUMERS
of the younger generations are 99% more likely to rely on social media when choosing a restaurant than older generations
– Convince & Convert Consulting, 2018
Explore The Products
#traditionalwithatwist
These items add something new to familiar favorites that everyone loves. They are intriguing enough to get noticed, but comfortable enough for even the less adventurous to try.
#positiveimpact
From all-natural foods, to items that reduce waste, to vegan, vegetarian or flexitarian items, the conscientious diners of the younger generations will appreciate choices that share their concerns for our world.
#foodstagram
The younger generations love to go online for food info and trends almost as much as they love posting pics of their meals. Serve up social media-ready foods that get likes and set trends.
Fall SCOOP RECIPES AND INSPIRATION
Easy, labor-saving ideas to help you craft a menu fit for fall – for both dining in or taking out.
MENU AND MARKETING RESOURCES
More than on-trend foods, we are here with support and resources to help you make the most of the fall season.
Fall WEBINARS
Check out these webinars about trends that appeal to the younger generations and best practices for social media, including what to post and keys to Instagram success.
Register for an upcoming session ≫
FREE ONE-ON-ONE SUPPORT
From maximizing your social media, to crafting a profitable menu, to tackling staffing challenges, our Restaurant Operations Consultants (ROCs) and our Food Fanatics® Chefs are available for free one-on-one meetings to discuss your specific concerns.
Book time now ≫
US FOODS® MENU
Reach the younger generations and discover an avenue to add revenue. Let our Menu Design specialists enhance your menu, as well as your digital presence, through social media, custom ads and QR codes.
Read more ≫
A GUIDE TO SOCIAL MEDIA MARKETING
The younger generations rely on social media when deciding where to dine out. Learn best practices to transform your social media presence into a customer enticement tool.
Read more ≫
*All natural, minimally processed, no artificial ingredients
** Made with ingredients derived from plants, fungi and algae: no animal-derived ingredients. Reasonable efforts to avoid cross-contact with animal-based ingredients